Prada Paradigme EDP 3.3 - 1.6 Oz
Details
The New Olfactive Revolution
Forget everything you know about traditional cologne. Prada Paradigme is a masterclass in disruption, flipping the fragrance world upside down with its innovative "Reverse Pyramid" structure.
- Crafted by a trio of world-renowned perfumers—Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville—this scent is for the man who doesn't just follow the narrative; he rewrites it.
A Scent Built in Reverse
- While typical fragrances fade from fresh to heavy, Paradigme begins with its soul. It is a striking oscillation between enveloping warmth and exhilarating freshness.
The Face of Reinvention: Tom Holland
- Brought to life by Tom Holland in a cinematic campaign by Oscar-winner Thomas Vinterberg, Paradigme explores identity as a constant movement. It celebrates the courage to be vulnerable and the strength found in reinvention—captured perfectly in the intimate spirit of a man who is both refined and daring.
"Paradigme is more than a scent; it is a question: What if there’s another way?"
~ Step into a new paradigm.Since 1913, Prada has challenged convention—now, it’s your turn.
Olfactive Synopsis
- The Addictive Foundation—The journey begins with a bold, smoky base of Peru Balm, Benzoin resin, and Guaiac wood. This provides an immediate, warm sensuality that anchors the skin.
- The Vibrant Heart—A dual extraction of Bourbon Geranium adds a green, floral energy that cuts through the smoke with sophisticated complexity.
- The Radiant Finish—Instead of disappearing, the scent is lifted by Calabrian Bergamot and airy musks, leaving a trail of crystalline clarity and modern radiance.
About The Brand
Since 1913, Prada has been synonymous with cutting-edge style. Its fashion transcends products, translating conceptuality into a universe that has become a benchmark to those who dare to challenge conventions, focusing on experimentation. A brand of perpetual exploration and reinvention, Prada Beauty challenges perspectives and the status quo to serve as a precursor andpioneer, with a perspective of uncompromised quality, radical elegance, intellectual purity and freedom of creative experimentation.