Armaf Checkmate King EDP 3.4 Oz
Details
Rule the Room
King isn’t just a fragrance; it’s your strategic advantage. Designed for the man who plays the long game, this scent embodies the precision of a master tactician.
- While others are playing the game, you’ve already won. Stay Three Steps Ahead.Fortune favors the bold.King is a powerhouse blend of fruity vibrance and woody depth.
Olfactive Synopsis
- The Hook—Rare Mirabelle plum for an unforgettable first impression.
- The Heart—Warm Chestnut and Gourmand spices for a layer of mystery.
- The Foundation—Smooth Sandalwood and Golden Amber for 12+ hours of presence. Wear the crown. Own the scent.
About The Brand
Proudly made in the UAE, ARMAF's journey is one of vision, growth, and unwavering commitment. Born from the belief that success is built on strong partnerships, ARMAF was created to redefine the fragrance industry, offering unparalleled quality and a range of perfumes that resonate with luxury and innovation. Launched in 2010, ARMAF has expanded to 132+ countries, making a lasting global impact. At ARMAF, we envision ourselves as global leaders in the fragrance industry, transforming imagination into reality through style, indulgence, innovation, and sophistication. ARMAF has a strong global presence, with products available in over 132 countries through top retailers like Harrods, Sephora, Debenhams, and Harvey Nichols. Known for quality and innovation, the brand has built a loyal following and secured a major presence in key markets. In 2022, ARMAF’s e-commerce platform won the 'Smart Innovation Award' at the Future Workspace Summit & Awards. At 'BeautyWorld Middle East 2022,' ARMAF’s CLUB DE NUIT INTENSE MAN won 'Consumer Fragrance of the Year,' while CLUB DE NUIT SILLAGE was awarded 'Breakout Star Product of the Year. Under the visionary leadership of Chairman Dr. Ali Asgar Fakhruddin, and Executive Director of Sales, Mr. Gautam Siyal, ARMAF’s legacy is shaped with a commitment to quality, creativity and pure excellence, with global standards redefined.